David Lane
Head of Legal AI | Birmingham | Leicester | London | Nottingham
"David Lane has engineered this through for me and I am recording how pleased we all were with his attitude, approach and general good sense all round."
Call: 0345 050 3684 Mobile: 0781 174 2263
About David
As Freeths’ Head of Legal AI, David works closely with Nick Pryor (Freeths’ Director of Knowledge & Innovation) to drive the integration of powerful new AI technologies across the Firm.
Formerly a Partner in our Commercial Team, David has extensive experience in commercial contract drafting and risk management, which gives him a deep understanding of how lawyers work and what they need from this technology. This insight enables him to design and implement AI solutions that genuinely enhance legal practice and deliver measurable value.
Key Responsibilities:
- AI Implementation: Leading on the rollout of the firm’s various AI platforms. These initiatives are positioning Freeths at the forefront of legal technology innovation and transforming how Freeths delivers its legal services
- Embedding AI into practice: Developing strategies to integrate AI into client service delivery and internal workflows, whilst ensuring compliance, security, and operational excellence
- Driving adoption and change: Developing and delivering training and guidance to lawyers and business teams to maximise the benefits of AI tools in day-to-day practice
Memberships
- Society for Computers and Law
Contact David
Call: 0345 050 3684
Mobile: 0781 174 2263
Notable work & expertise
Recent Work
- Drafting and negotiating a suite of ten commercial agreements for the UK element of a multi-billion pound corporate divestment. This included agreements for the supply and purchase of raw materials and transitional service arrangements covering I.T., insurance and accounting services and international software licences.
- Drafting the suite of over twenty contractual documents required to cover the procurement of all goods and services required by a major supermarket chain. This included the development of a set of guidance notes to enable members of the client’s procurement department to negotiate the documents themselves, improving turnaround times while reducing external legal costs.
- Drafting and negotiating agreements for the management of eight-figure marketing budgets. This included provision for TV production and acquisition, radio production and acquisition, out-of-home advertising, digital advertising, SEO, PPC, social media management and monitoring, event management, product packaging development, crisis-management and news monitoring services.
- Redrafting the standard terms and conditions of sale for a multi-billion pound supply company, then helping them to roll them out both to customers and to the front-line sales personnel. This included the provision of guidance notes and the completion of twelve separate training sessions around the country.
David has spent seven years advising leading members of the Construction Materials industry, including an eight month period seconded with a leading in-house team. In that time he has provided commercial drafting and expertise on a number of the largest mergers and acquisitions within that sector in the UK.
Recent Work
- Drafting and negotiating a suite of eight commercial agreements for a corporate divestment worth over £250,000,000. This included a 24 continuous days of meetings in London to finalise the negotiations.
David has worked on a wide range of warehousing and logistics agreements. These range from B2B road/rail freight movement to last-mile B2C deliveries.
David has also advised on a number of ancillary agreements relating to the maintenance and support required for such offerings, including fleet tyre monitoring/replacement services, fleet tracking/recovery services and fuel hedging/supply agreements.
Cases
- David negotiated the agreements required for the warehousing and logistics operations supporting a major UK retailer’s E-Commerce offering. This included advising on all stages of the tender process, from assessing each of the original bidders for each offering, through to the selection of a short-list, and finally the negotiation of the agreements with each of the preferred bidders.
David has worked with a number of clients to develop their E-Commerce offerings. He helps them to navigate the various regulatory challenges presented by the sale of goods and services online (such as the cancellation rights afforded to consumers).
Cases
- David advised on the development and launch of a major UK retailer’s E-Commerce offering. This included the drafting of the E-Commerce documentation required for the site, such as the terms of sale, privacy policy and terms of use. He has since continued to advise on the website and its development, helping the client to grow it into a multi-million pound sales channel.
Testimonials
"I have just completed a large shareholders’ agreement with one company and long-running contract agreement with another. David Lane has engineered...
Client testimonial
"I am writing to you with the wonderful news that the contract has been approved and signed! Many thanks to you for all the assistance you have pro...
Client testimonial
"Many thanks to you for your help and professionalism in getting this deal over the line."
Client testimonial
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