New AdultBlock and AdultBlock+ services are launched to protect brands from “pornsquatting” Protecting your brand’s reputation online is becoming an increasingly difficult task. Association with pornography, for a brand operating in a dissimilar market, could be very damaging in the eyes of consumers. What can you do if a third party registers your company’s trade […]
IP rights need to be balanced with the need for a competitive market and consumer choice. The exhaustion principle is a mechanism that helps to achieve this aim as it facilitates free movement of goods. Parallel trade is defined as the ‘cross-border movement of genuine physical goods that have already been put in the market […]
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