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News Corporate 18th Jan 2024

Freeths advises Akula Living on partnering with BGF

National law firm Freeths has advised King’s Award-winning marine-grade outdoor furniture manufacturer, Akula Living on its partnership with BGF.

Founded in 2009 by Tim Appleton, Akula supplies hospitality and cruise operators across the globe – such as Royal Caribbean, Four Seasons, Holland America, Marriott and Hilton with offices in the UK, Hong Kong, Dubai and the US.

BGF’s investment will further bolster Akula’s aim to continue its already impressive growth trajectory, further solidifying its status in the hospitality and cruise industries.

The Freeths legal team was led by Corporate Partner Dahren Naidoo, supported by Senior Associate Alex Angelides and Associate Bradley Adams.

Commenting on the deal, Dahren Naidoo said: “We are delighted to have supported Tim and the wider Akula team on this investment. We believe the partnership between BGF and Akula will further enhance the brand, its ambitions and further growth. We look forward to working with them to achieve their next goals.”

Tim Appleton, CEO of Akula Living, continued: “We’ve achieved strong growth to date but wanted to partner with an investor who could help us to supercharge our ambitions. When you combine our experience, originating from a nearly 100-year legacy of textile manufacturing, with BGF’s expertise and track record of scaling businesses, we’re a force to be reckoned with. This latest investment will not only enhance the company’s market position but also contribute significantly to the broader economy.”

Chris Boyes of BGF added: “Akula is a fantastic company, which has demonstrated excellent growth, partnering with some of the world’s most recognisable brands in the hotel and cruise industries. We’ve been hugely impressed by Tim and the team and look forward to working together to achieve our global ambitions for the business.”

Dahren Naidoo

Author: Dahren Naidoo


Author: Alex Angelides

Senior Associate

Author: Bradley Adams


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