Given the environmental crisis that our planet is facing, there is huge political and consumer pressure on all businesses to ensure their operations are as sustainable as possible. Whether in manufacturing, packaging, or transport - this is an issue that affects every step of the supply chain.
Consumers want to buy “green” products, but regulators require brands to ensure environmental claims made in marketing, advertising and on packaging are clear, do not mislead and can be substantiated. We will discuss:
- Trends in environmental claims (including changes in terminology)
- The rules in the UK - what you can do, what you can't do and the grey area in between
- Examples of brands who have got it right, and common pitfalls to avoid
- What certification marks are and how your brand can use them
- Practical considerations all brands should be aware of
Date: Thursday 29 September 2022 Time: 12:00pm - 12:45pm Location: Via Zoom
Please send any questions direct to Iona Silverman and Jane Kennedy or add them to the form when you register.
The content of this page is a summary of the law in force at the date of publication and is not exhaustive, nor does it contain definitive advice. Specialist legal advice should be sought in relation to any queries that may arise.
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